Before anyone uses your face or voice with AI: what to sign
Updated · LuxOnly Creators
In this guide
Quick answer: Nobody should use your face or voice with AI without your written consent, and that consent should be specific and revocable. Specific means it says what's being done (an avatar, a voice clone, edits), what for, where it gets posted, for how long, who keeps the files and what happens to them at the end. A grant "for any use" isn't consent; it's a blank check. This guide gives you a list of what it should cover and what you should never sign.
Before you start: why this matters now
A few years ago, using your image meant having you in front of a camera. Today, a handful of photos or a few seconds of audio is enough for a tool to generate content that looks and sounds like you. That opens up legitimate uses (a photographer doing retouching, a brand asking for a voiceover) and abuse (fakes, impersonation, clones sold without you knowing). What separates the two is your consent, and the best way to make sure it exists is to get it in writing.
This guide is part of AI for OnlyFans creators. It's for information only: it doesn't replace a lawyer, and if you're about to sign something important, have one look at it.
What the law and the platforms say
| Where | What it says | Source (checked November 9, 2026) |
|---|---|---|
| United States | Since May 19, 2026, the TAKE IT DOWN Act has required platforms to remove intimate images posted without consent within 48 hours, including AI-generated fakes. Rules on using someone's likeness commercially also vary by state | FTC compliance guide |
| European Union | Anyone who publishes a deepfake (generated or manipulated image, audio or video that looks real) has to disclose that it's artificial. This applies from August 2, 2026 | EU AI Act (Regulation 2024/1689), Article 50 |
| Spain | Using a person's image or voice for commercial purposes without their express consent is unlawful, and that consent can be revoked at any time | Organic Law 1/1982, Articles 2 and 7 |
| Fansly | Creators must never impersonate another person, real or fictional, without clear, explicit consent; photorealistic AI isn't allowed | Fansly's AI help article |
| OnlyFans | AI content has to feature the verified creator; anyone who appears in your content has to be verified and have agreed to it | Terms of Service (read November 8, 2026) |
What your consent should cover, step by step
- Exactly what's being done. "Skin and lighting retouching," "voice clone for three audio clips" or "avatar for one campaign." Why: if it isn't named, it isn't allowed. How to check: if you can't explain it to a friend in one sentence, it isn't specific enough.
- What for, and where. Which platforms, accounts or campaigns it'll appear on, and nowhere else.
- For how long. An end date. After that, it stops being used.
- How you withdraw it. How you give notice if you change your mind, and how many days until it stops.
- Who keeps the files (your photos, your audio, the trained model) and what happens to them at the end: deletion, confirmed in writing.
- No training other tools on your material, and no handing it to third parties.
- AI labeling wherever the law or the platform requires it.
- What you're paid for that use, if it's commercial, separate from any other work.
Template: AI image and voice clause
A starting point to adapt with whoever advises you. Fill in the blanks:
"[Name] authorizes [company or person] to use her image and/or voice for [what: retouching / voiceover / avatar] using artificial intelligence tools, solely for [purpose] on [platforms or accounts], from [date] to [date]. No other use, transfer to third parties or training of other tools with this material is permitted. Resulting content will be identified as AI-generated wherever the law or the platform requires it. [Name] may withdraw this authorization in writing at any time; within [N] days it will stop being used and all files and models created will be deleted, with written confirmation. Compensation: [amount and method]."
Clauses that should make you stop
| If the contract says… | Why it's a problem | What to ask for |
|---|---|---|
| "Image rights granted for any use, in any medium" | It covers AI clones without ever naming them | A closed list of uses and media |
| "In perpetuity," or no date at all | There's no end; your image keeps working after you leave | An end date and what happens after |
| "Irrevocable" | You can't take it back | A clear process to withdraw it |
| "Material is company property," full stop | They can keep your photos, your voice and whatever they train on them | Deletion at the end, with confirmation |
| Nothing about labeling AI | They can post something as real that isn't | A commitment to label where required |
If you work with an agency, the same questions belong in your main contract: we go through it clause by clause in how to read an OnlyFans agency contract. Who gets into your accounts is another thing to have in writing: what access an agency should have.
If someone already used your face or voice without permission
- Save evidence: links, dated screenshots and the account that posted it.
- Report it on the platform where you saw it, using its impersonation or non-consensual intimate content form.
- Don't negotiate with whoever posted it, and don't pay anyone to take it down.
- Get professional help if it's serious or keeps happening, and tighten your privacy now: privacy tips for new OnlyFans creators.
Mistakes we see most
- Agreeing in a voice note or on a call. Without paperwork, there's no way to prove what you agreed to.
- Sending long audio clips or lots of photos "to test" to an app or to someone you don't know.
- Giving permission for "the project" without saying which one or until when.
- Not asking for deletion at the end. A model trained on your voice still exists.
- Assuming that if it's for a paid platform, you're covered. The platform's terms don't replace your agreement with whoever is recording you.
Tools that help
- The template above, reviewed by a professional.
- A consent folder with every signed document, its date and its scope.
- A calendar reminder for each permission's end date.
- Each platform's reporting forms, bookmarked.
What we never do: use anyone's face or voice with AI without written consent, or train tools on a creator's content. And since people ask a lot: at LuxOnly, we don't use AI to chat; we explain it in AI chatting on OnlyFans. If you're unsure whether something is allowed on your page, see what OnlyFans says about AI content, and for your socials, Instagram's AI label.
Frequently asked questions
Can someone use my image with AI without my permission?
They shouldn't. Laws vary: in the US it depends on the state and the use, and the TAKE IT DOWN Act covers intimate fakes; in Spain, commercial use of someone's image or voice without express consent is unlawful. Written consent protects you everywhere.
What should consent to clone my voice say?
What it's used for, where it's published, until when, how you withdraw it, who keeps the files, that they're deleted at the end, and that it won't be used to train other tools.
Can I take back image consent I already signed?
It depends on the contract and the law where you live; in Spain, for example, consent can be revoked at any time. Check your contract and get professional advice.
What do I do if an AI fake of me shows up?
Save evidence, report it on the platform using its impersonation or non-consensual intimate content form, and don't pay anyone to remove it. In the US, platforms have 48 hours to take down non-consensual intimate images.
Does AI content have to be labeled?
In the EU, anyone publishing a deepfake has to disclose it's artificial from August 2, 2026, and platforms like Instagram and TikTok require realistic AI to be labeled.
To create on these platforms you must be 18 or older and verify your identity with the platform.
LuxOnly is not affiliated with OnlyFans, Fansly, Instagram, Meta or TikTok. This guide is for information only and isn't legal advice; the official text of each law and platform always wins.